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I was wondering how close to a current business name can a future (in the next few months) non profit be? I have done some looking and the name isn't currently taken but it is very close to the name of the business name "cartoon network". Thanks for your help.
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Be distinctive! Business names should stand out from the crowd - not be similar to one already being used. In fact, if too similar, the owner of the first name can sue for "unfair competition" - since customers might confuse your company name with the first company's name - assuming some affiliation between the two entities. Pick a great business name that is yours alone.
Answered on Oct 18th, 2017 at 5:46 PM
The fact that you?re concerned about this tells me you already know that the names may be too identical. The better question might be: will your customers/clients/etc. identify with your nonprofit or the for-profit business when they hear the name you want to use.
Answered on Oct 18th, 2017 at 5:08 AM